How did we drive audience engagement for a $27B BIOPHARMA enterprise to enable next-gen omnichannel?


7
Design thinking workshops


27
Stakeholder interviews


12
Biopharma giants compared


1
Foundational Design System

24
Biopharma websites audited

6
Sub brands commercial design system

150
Stakeholder feedback

560
Pages created

6
Sub brands commercial design system

30
UI components & 150 variants
Xperience it!


Phygital experience of the world’s largest fitness court