How did we drive audience engagement for a $27B BIOPHARMA enterprise to enable next-gen omnichannel?



7
Design thinking workshops


27
Stakeholder interviews


12
Biopharma giants compared


1
Foundational Design System



24
Biopharma websites audited



6
Sub brands commercial design system



150
Stakeholder feedback



6
Sub brands commercial design system



560
Pages created



30
UI components & 150 variants
Xperience it!


Phygital experience of the world’s largest fitness court